Cowen’s January consumer survey of approximately 2,500 adults found 6.9 percent of respondents use CBD as a supplement. “This initial response piqued our interest considerably, as it was much higher than we would have suspected,” and compared to 4.2 percent who reported use of Juul Labs Inc.’s e-cigarette devices and 19.6 percent who consider themselves current tobacco users, analyst Vivien Azer said in a note.
Given CBD’s reputation as a popular, artisanal remedy, one would think that Epidiolex would command a lot of “off label” attention. After all, physicians often prescribe pharmaceuticals off label to treat conditions that were not the actual focus of clinical trials. But the costly price tag for Epidiolex (more than $30,000 annually) precludes off label prescribing as well as affordable access for tens of millions of Americans without health insurance.